David Fischer of Fischer Jewelry Designs had a vision. He long felt that every bride deserved to look radiant on her wedding day. That wasn’t a reality for far too many brides in his opinion, since most of the high quality bridal jewelry was simply not affordable for most. David then set upon a mission to make gorgeous bridal jewelry available at reasonable prices. He didn’t want to compromise on quality or style, so he set about travelling the globe to purchase the very best materials from the very best sources. He also hired a team of top notch designers so that he stayed in touch with fashion trends of the customers, fusing modern design with traditional classics.